Good content flow starts with great content. Whatever you are presenting to your users should be searchable meaning hefty doses of keywords in the content, headings, image alt tags, links, and even the file name. Searchable content is the key because you know...
I see a lot of "blogs" that have posts with zero comments. Is this because no one is reading this content? I don't think so. I think it has something to do with writers' perception of what a blog is supposed to be. Let's look at the definition of an article vs blog...