{"id":737,"date":"2018-06-29T14:22:28","date_gmt":"2018-06-29T14:22:28","guid":{"rendered":"http:\/\/www.whoisuserx.com\/blog\/?page_id=737"},"modified":"2024-03-07T19:39:48","modified_gmt":"2024-03-07T19:39:48","slug":"where2wheel","status":"publish","type":"page","link":"https:\/\/www.whoisuserx.com\/blog\/case-study\/where2wheel\/","title":{"rendered":"Where2Wheel"},"content":{"rendered":"

[et_pb_section fb_built=”1″ fullwidth=”on” custom_padding_last_edited=”off|desktop” next_background_color=”#ffffff” _builder_version=”4.23.1″ use_background_color_gradient=”on” background_color_gradient_direction=”85deg” background_color_gradient_stops=”rgba(0,0,0,0) 0%|rgba(0,0,0,0.74) 18%|rgba(0,0,0,0.67) 48%|rgba(0,0,0,0) 74%” background_color_gradient_overlays_image=”on” background_image=”https:\/\/www.whoisuserx.com\/blog\/wp-content\/uploads\/2024\/02\/maintenance-1.jpg” background_position=”bottom_center” custom_padding=”||50px||false|false” custom_padding_tablet=”50px|0|50px|0″ bottom_divider_style=”asymmetric2″ bottom_divider_height=”50px” bottom_divider_flip=”horizontal” transparent_background=”off” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_fullwidth_header title=”Case Study: Where2Wheel” subhead=”Optimized landing page and increased membership and income exponentially.” _builder_version=”4.23.1″ hover_enabled=”0″ global_colors_info=”{}” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off” theme_builder_area=”post_content” background_color=”RGBA(255,255,255,0)” sticky_enabled=”0″][\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_padding=”0|0px|0|0px|false|false” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n

Where2Wheel had a great idea: allow offroading enthusiasts a way to share legal and safe locations to go “wheeling.” They had already successfully launched a winning social media campaign thanks to Social Media Marketing Expert, Brittany Peregoff<\/a>, which resulted in a huge Facebook following and large amounts of traffic to the website.<\/p>\n

The Problem:<\/h2>\n

Unfortunately, the website was not built to convert and the payment gateway was failing. The bulk of the traffic attracted by their successful campaigns came and left after landing on an ineffective page layout and broken onboarding process. The owners were paying each month instead of reaping the rewards from converting visitors into subscribers.<\/p>\n

The Solution:<\/h2>\n

User X built\u00a0a custom solution for the trails system<\/strong> making it easier to maintain while adding the features their old platform\u00a0couldn’t handle.<\/p>\n

The new and improved landing page<\/strong> focused on driving visitors to sign up. A structured page with a call-to-action element visible at all times ensured that visitors always had an opportunity to sign up. And they did.<\/p>\n

The payment gateway<\/strong> was constructed using Stripe, our go-to service for accepting online payments. This allowed W2W to consistently collect monthly subscriptions and track cancellations and other issues easily.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.whoisuserx.com\/blog\/wp-content\/uploads\/2015\/10\/where2wheel.png” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.23.1″ hover_enabled=”0″ border_width_all=”8px” border_color_all=”#FFFFFF” global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ global_colors_info=”{}”]<\/p>\n

The Results:<\/h2>\n

As a result of the new landing page and payment system, Where2Wheel enjoyed an exponential increase in visitor conversions which resulted in a dramatic increase in monthly income.
\n[\/et_pb_text][et_pb_image src=”https:\/\/www.whoisuserx.com\/blog\/wp-content\/uploads\/2018\/06\/2017-2018-stats.jpg” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_number_counter title=”More Pageviews” number=”244″ _builder_version=”4.16″ number_font=”||||||||” global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_number_counter title=”Less Bounce Rate” number=”-22%” _builder_version=”4.16″ number_font=”||||||||” global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_number_counter title=”More Time on Page” number=”11%” _builder_version=”4.16″ number_font=”||||||||” global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_divider _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_divider][et_pb_testimonial author=”David & Brittany Peregoff” job_title=”Owners” company_name=”Where2Wheel, LLC” url=”http:\/\/where2wheel.com” url_new_window=”on” portrait_url=”https:\/\/www.whoisuserx.com\/blog\/wp-content\/uploads\/2018\/06\/icon.jpg” quote_icon_color=”rgba(0,0,0,0)” quote_icon_background_color=”#FFFFFF” _builder_version=”4.16″ body_font=”||||||||” use_background_color=”off” custom_padding=”20px|20px|20px|20px|true|true” border_radii_portrait=”on|50%|50%|50%|50%” box_shadow_style_image=”preset3″ box_shadow_vertical_image=”41px” global_colors_info=”{}”]User X saved our tails! Our previous web developer couldn\u2019t figure out how to successfully integrate a payment system into our subscription-based website. User X solved this almost immediately and even went on to help us beef up our conversion funnel. With User X\u2019s help, we have been able to convert significantly above market norms for SaaS sites. User X got our cash flowing and we have been signing up members ever since. Much thanks to User X!
\n[\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.whoisuserx.com\/blog\/wp-content\/uploads\/2018\/06\/screen-sample.jpg” align=”center” force_fullwidth=”on” align_tablet=”center” align_phone=”” align_last_edited=”on|desktop” _builder_version=”4.16″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ prev_background_color=”#ffffff” _builder_version=”4.23.1″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_stops=”rgba(0,0,0,0) 0%|rgba(0,0,0,0.76) 40%|rgba(0,0,0,0.88) 72%|rgba(0,0,0,0.76) 100%” background_color_gradient_overlays_image=”on” background_image=”https:\/\/www.whoisuserx.com\/blog\/wp-content\/uploads\/2024\/02\/development-3.jpg” background_position=”top_center” custom_padding=”||0px|||” top_divider_style=”arrow3″ global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_cta title=”Unleash Your Business’s Super Potential with User X!” button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjEyMyJ9fQ==@” button_text=” Embrace the Adventure” _builder_version=”4.23.1″ _dynamic_attributes=”button_url” _module_preset=”default” background_enable_color=”off” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Let’s Craft Your Digital Destiny Together<\/span><\/p>\n

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Where2Wheel had a great idea: allow offroading enthusiasts a way to share legal and safe locations to go “wheeling.” They had already successfully launched a winning social media campaign thanks to Social Media Marketing Expert, Brittany Peregoff, which resulted in a huge Facebook following and large amounts of traffic to the website. 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